How to engage with your audience? Let them vote in a chat! In its exhibition “150 years of The Capital from Karl Marx”, the Museum der Arbeit, Hamburg” wanted to know from its visitors how important this book still is for them. Therefore, helloguide developped a voting function that allows to ask questions directly in the chat of the tourguide. The result of the voting is displayed at the end of the exhibition so that every visitors can compare its own opinion with those all taken part. Mario Bäumer, Curator of the exhibition, confirms: “with hellomuseum, we succeed in reaching new target groups”.
By the way: most of the visitors find the content of “The Capital” still relevant.